The 2025 Housing Market: Trends, Changes, and What to Expect

Curious about where mortgage rates and home prices are headed in 2025? Tune in to this episode of A Wiser Retirement® Podcast as Tom Townsend, Realtor at Townsend Realty Group, recaps the 2024 housing market and shares predictions and trends for 2025. We also discuss the state of the local market, inventory shortages, the cost of new construction, and tips for anyone planning to buy or sell a home this year.

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Summary

The housing market in 2025 is poised for another year of significant shifts, with key challenges surrounding inventory shortages, steady mortgage rates, and evolving buyer-seller dynamics. Here’s a breakdown of the most pressing trends shaping the real estate landscape.

Inventory Shortages and Rising Mortgage Rates

One of the biggest concerns in the housing market is the shortage of inventory. To achieve balance between buyers and sellers, available homes would need to increase by 80%. However, rising mortgage rates have discouraged homeowners from selling, leading many to renovate instead of moving. As a result, cash purchases have become more common, and inventory has risen by 21% from the previous year.

Shifting Suburban and Rural Development Trends

Urban sprawl continues to shape the market, driven by remote work and affordability concerns. Many buyers are moving to more rural areas, leading to increased suburban development. However, local governance and infrastructure limitations present challenges, as commuting times rise and municipalities struggle to keep up with demand.

Affordability and New Construction Challenges

The cost of new construction remains high, with custom homes ranging from $400 to $750 per square foot in certain areas of Metro Atlanta. Despite affordability concerns, demand for housing remains strong, and home values continue to rise, debunking speculation about market stagnation.

New Buyer Compensation Rules for Real Estate Agents

New buyer compensation rules are changing the way real estate transactions work. A recent lawsuit has led to a shift where buyers must now negotiate their agent’s compensation separately, promoting transparency but also adding complexity.

Tips for Selling a Home in Today’s Market

In a market with rising costs, sellers need to make strategic updates to their homes to attract buyers. Well-maintained and modernized homes, especially those with updated kitchens, tend to sell faster and at higher prices. Instead of waiting until it’s time to sell, homeowners should consistently maintain their properties to ensure long-term value.

What to Look for In a Real Estate Agent

Traditional real estate marketing is becoming less effective as social media marketing gains traction. Agents are increasingly using digital platforms to showcase properties, engage with potential buyers, and expand their reach. When looking for a real estate agent, make sure you find one that is well-versed in digital marketing.

The Rising Cost of Land and Institutional Buyers

Finding affordable land for individual home-building is becoming increasingly difficult, especially in high-demand areas. Developers often purchase large plots for subdivision, making it harder for individual buyers to secure land. Additionally, institutional investors are playing a larger role in the rental market, acquiring properties and shifting neighborhood dynamics.

What to Expect in the 2025 Housing Market

As the housing market navigates ongoing challenges, staying informed is key. Whether you’re buying, selling, or investing, understanding market trends, evolving regulations, and the impact of shifting buyer-seller dynamics can help you make smarter financial decisions. With demand remaining strong and real estate strategies adapting to new norms, preparation and guidance will be essential for success in 2025.

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